Social media was a big battleground in the just-ended New Patriotic Party (NPP) flagbearer elections.
It was more so for the two main contenders in the race Vice President Mahamudu Bawumia and Kennesy Agyapong, the Member of Parliament for Assin Central.
Both aspirants vigorously used social media platforms like Facebook, Twitter (now X), and Instagram to sell their message and communicate campaign information with their supporters.
Several other activities by the aspirants were posted on these platforms which have become major feedback avenues for politicians.
Kennedy Agyapong, despite a relatively late entry into the contest, particularly, leveraged social media and media appearances to sell his message to the masses.
At the end of the polls, he came second behind Vice President Bawumia who has since become flagbearer of the NPP for the 2024 general elections.
Both men, were on stage after the official results were declared along with the other two contenders. They promised to support the party’s cause in order to retain power after 2024.
Minuted after the event at the Accra Sports Stadium ended, the two former rivals, made their first posts on social media platform, X.
Agyapong posted a video of his introduction at the Stadium with two hashtags – #ThePeoplesChoice, #GhanaFirst; while Bawumia posted a ‘Thank You’ flyer with the caption: Thank you New Patriotic Party @NPP_GH! Together, we made it possible.”
See the posts below:
Certified results announced by a Deputy Commissioner of the Electoral Commission, Siriboe Quaicoe, revealed that Dr Bawumia polled 118210 votes representing 61.47% while his closest contender Mr Agyapong polled 71,996 votes representing 37.41%.
Dr. Afriyie Akoto who placed a distant third polled 1,459 votes representing 0.76% while Addai-Nimoh garnered a meagre 731 representing 0.41%.
A total of 192 446 delegates voted in Saturday’s presidential primary. The total valid votes were 193, 346 with 900 votes rejected. Turn out was 94.63%.
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